Importance Of Ethics On Accounting And Business At Large

The Importance of Ethics in Accounting Zachary J. Blake ACCT 302--B01 LUO 06OCT14 The Importance of Ethics in Accounting Abstract: Ethics are of the utmost concern within accounting and business at large. Ethics are the standard by which we make moral choices and decisions in our lives. In business and accounting, ethics give external users such as stakeholders, venture capitalists, and others a measure by which they can weigh financial statements and information to see if they are accurately portrayed. There are many different standards which govern the ethics of the accounting profession such as United States GAAP and European IFRS. Legislation, such as the Sarbanes Oxley Act, has been passed to ensure that these ethics are maintained. Introduction: Ethics are the backbone of the accounting profession and are a subject of utmost importance within the field of business. Ethics within the accounting profession ensure that financial information is presented truthfully. Accounting ethics deals with specific questions on whether a given business practices is acceptable or not. To this end, many standards, principles and agencies such as FASB, GAAP, IASB, IFRS, and the Securities and Exchange Commission have been formed to codify and enforce these ethics. There has also been an increasing desire within the general public for transparency within publically held firms largely due to recent corporate scandals and the general power large corporations wield over society (Melà ©,Show MoreRelatedImportance of Ethics in Accounting1065 Words   |  5 PagesRunning head: IMPORTANCE OF ETHICS IN ACCOUNTING Importance of Ethics in Accounting Everest University Importance of Ethics in Accounting Accounting fraud is common but is not as trivial as the common cold; a typical organization loses annual revenues of nearly 5 percent to fraud. In addition, almost one-quarter of reported fraud is exceeding $1 million dollars. The accounting industry is constantly growing and changing. Consequently, difficult decisions have to be made every day. Read MoreAristotle’S Philosophy. One Of The Greatest Philosophers,1085 Words   |  5 Pagesphilosophers, Aristotle, continues to impact our society today. His theories are easily applied to ethical situations in business, and especially in accounting. Philosophy studies ideals of the meaning of life, truth, and knowledges. When in challenging situations ethics influence choices. Ethics are a crucial as we use them daily in all affairs, business and personal. Our ethics direct us to choose the most ethical solutions, even in events there is no one right or wrong answer. In this situationRead MoreCan Ethics Be Taught? Essay example s1615 Words   |  7 PagesWhat are ethics? Ethics are the set beliefs and values of an individual which they apply to circumstances relating to morality. To act in an ‘ethical’ manner, an individual must display integrity by doing what they believe to be right. When working within any professional body, an individual will be subjected to circumstances in which personal ethics will come into play. The Accounting profession is no different as ethical questions arise as part of any working day and can effect how an individualRead MoreEthics And Ethics Of Business Ethics1624 Words   |  7 Pageslosing $74 billion, thousands of employees and investors losing their retirement accounts and many employees lost their jobs (Accounting-Degree.org, 2015). Crane and Matten (2010) argue â€Å"After all, despite many years of business ethics being researched and taught in colleges and universities, ethics problems persist and the public remains sceptical of the ethics of business†. The big problem we face is that ethical standards are declining because of insider trading of stocks and bonds, bribery, falsifyingRead MoreCan Ethics Be Taught?1626 Words   |  7 PagesWhat are ethics? Ethics are the set beliefs and values of an individual which they apply to circumstances relating to morality. To act in an ‘ethical’ manner, an individual must display integrity by doing what they believe to be right. When working within any professional body, an individual will be subjected to circumstances in which personal ethics will come into play. The Accounting profession is no different as ethical questions arise as part of any working day and can effect how an individualRead MoreWhy Enron Collapsed?1143 Words   |  5 Pages1990s, Enron started receiving stiff competition from other energy companies such as Duke Energy, Dynergy and El Paso, according to the Journal of Accountancy. With each new competitor, Enron profited less and less. Enron had previously thrived on large, rapid trading, which became less frequent with more competition and reduced energy costs. Instead of examining whether or not they should adjust their trading habits, the company continued on the same track they had previously operated on withoutRead MoreThe Importance Of Accounting As Well As Ethics1442 Words   |  6 PagesFollow up to the Interviews I am very fortunate to have been able to interview three business owners that I come in contact with almost daily from working at a golf course. I asked them all a wide variety of questions both through interviews as well as surveys (see appendices.) I asked them numerous questions both relating to accounting as well as ethics in the business world. They all game me a large range of answers to the majority of the questions that I asked them, however they all had two thingsRead MoreThe Code Of Conduct And Values956 Words   |  4 PagesEthics is a code of conduct and values that are accepted by society as being right and proper, it is a matter of making choices. For an accountant ethics is complying with all the relevant rules and regulations set by the FASB in the form of generally accepted accounting principles. Generally accepted accounting principles, or GAAP for short, are the accounting rules used to prepare and standardize the reporting of financial statements, such as bala nce sheets, income statements and cash flow statementsRead MoreEnrons Business Ethics Failure1485 Words   |  6 Pages...............8 1. Overview The goal of this report is to analyze business ethics in the context of the Enron scandal. Enron scandal became a classical example of how a major disregard for ethics and law occurred. It becomes obvious that the institution of business education has not paid a sufficient amount of attention in ethical guidance in executive management, before Enrons bankruptcy. Multiple business principles are involved in the rise of fall of Enron. In order to succeedRead MoreUnethical Behaviors And Situations Of Conflict Within The Workplace1572 Words   |  7 PagesIn much of the business world from the past to today, we constantly are exposed to unethical behaviors and situations of conflict within the work environment. Thinking critically about a particular dilemma and whether or not it is ethically wrong takes time and critical thinking. The accountants of Enron could have avoided this situation by stepping in and explaining to their superiors the cost of the long-term consequences compared to the short-term benefits was not worth what they were putting

Ethnic literature Free Essays

Ethnic Literature and Postcolonialism In Barta’s ; â€Å"Gad’s Tangs'† Reading by using Postcolonial theory The definition of ethnic literature â€Å"is literature like any other, except that it contains ethnic references. † (Reilly p. 2). We will write a custom essay sample on Ethnic literature or any similar topic only for you Order Now Another definition of ethnic literature is when there is a literature work that contain religious beliefs, racial issues, linguistics, or cultural heritage. In another word, ethnic literature is the literary work that includes particular culture, beliefs, or linguistics distinction. Postcolonial literary theory draws attention in the issue of cultural difference emerging in the society. One of the issues hich may often appear during the class discussion is hybridity. It seems that people who have been faced by the fact that they are living in a ‘hybrid world’ tend to be confused by their real status. They realize for their interest, but they can not avoid the possibility becoming ‘in between’. Although , they are included into one part, the native part, but on the other hand they can not deny the deep feeling to be pleasant considering themselves different with the other. There is a kind of more value they have compared with their surround, and they think it is worthy to be kept. Of course, this feeling comes into their mind by some reasons. There must be an additional value added into their original culture. The additional value may be in the form of a new ideology, belief or view which are brought by the dominating. The dominated rarely conscious with the impact. They usually only feel that it is a natural process which become the impact of daily social interaction they are engaged in. Another issue which emerges in postcolonial discussion is about dominated-dominating one. We can not expect who actually take the role as ‘dominating’ or ‘dominated’. The practice may turn over, the dominated may become the dominating in the same time oward different object, vice versa. We are also introduced by ‘Otherness’ theory. It makes someone consider that she or he are different from the other, and other people is not the same with her or him. Gad’s Tangs’ tells a story about a girl life, namely Teyi. She is a Javanese girl who grew up in the Javanese tradition. She lives with his parents and sibling in tangsi area. She was taught to become an obedient girl by her mother with many limitations as a girl. She helps her mother to sell fried bananas every day. Teyi finds herself limited by some rules which are considered as the right rules for her mother. She even does not know how ‘love’ or how to be ‘loved’ by a man. She was taught to be a polite woman. She finally finds who she is when she is introduced to Putri Parasi by Ndara Tuan Kapten SarJubehi who has helped her. That is the beginning of her new experience to recognize a new world, the world that she has never imagined before. Putri Parasi teaches her everything to be ‘a good lady. Putri Parasi likes Teyi for her politeness. She more likes Teyi after being saved when her disease comes immediately. Putri Parasi expects to teach her how to behave well. She even teaches Teyi to speak Dutch. Teyi starts to be able to read and write. Putri Parasi really wants to prepare her to be taken to Surakarta Keraton and introduced her to a man who will be married with her. She plans to make Teyi deserve to have a husband from Keraton families. In the novel Gadis Tangsi written by Suparto Brata, we can see some unexpected phenomenon occur. It makes me realize that actually there are still many things covered even by what Javanese people considered as ‘budaya adiluhung. The word ‘politeness’, ‘hospitality and ‘dignity which come into people mind when they heard about Javanese culture become blur after they read this novel. Javanese woman who is considered as an obedient woman and become a mercy for whom takes her as a wife may be surprised by what Suparto tells about Teyi and Dumilah. He brings them in this novel as representative of Javanese woman character, in different point of view. However, the story about them, for me, is far from the stereotype of common Javanese women (may be Just a few). The feeling of ‘in between’ seem to be experienced by Teyi. She starts to know about how the way the higher status people behave since she meets Putri Parasi. Teyi realizes that her life style is quite different from her, and she is glad when she knows hat Putri Parasi does not mind introducing this new culture to her. From this intentional interaction, after she is taught how to behave like ‘putri bangsawan’, Teyi starts to consider she has a chance to be the same with them. Even she lives with her parents, she starts to consider that she is better than them. She has been raised from the lower part. She has more power than the people in the house. The very obvious impact of this teaching actually appears when Teyi has been left by Putri Parasi. After she passed away, Teyi become independent from the influence of Putri Parasi. Although, there are still some traces of her teaching inside Teyi which reflect in the way she behaves. She seems take the dominating position over her husband, Sapardal. Sapardal feeling about his lower position when they have been married becomes the cause of the divorce. Only two days of marriage, and Teyi considers that she has a right to sue divorce, while Sapardal can only keep silent without any comment. In this relationship, Sapardal as a man who actually considered as the dominating’ take the role as the dominated’. He does not feel on the same level with Teyi. He admits that he has no power compared to Teyi. He even has no courage to touch her in their first night of marriage. Here, we can see the role between man and woman has shifted. Brata seems to show us that the role of people in the society is like running on the moving wheel. The dominating and dominated are only a symbol of someone position, which also can be shifted based on where we are standing. Sapardal may fail in maintaining his position as superior in front of Teyi. The cultural change also appears in this novel. Sexual intercourse is not considered as a sacral any longer for almost all the women in this novel. During my reading, I wonder if I ead Indonesian culture literary work, especially belong to Javanese one. However, Brata wrote the novel using the Indonesian condition in the past, in the colonial occupation. In this situation, it is not easy to determine which one who still hold the original value since the influence of other ideology come into the life in that simple way. The force of a new ideology input is not directly felt in this novel. The indigenous people enjoy the acculturation between the dominated and the dominating. It also happens in the shifting of the way they see sexual intercourse actually is. What we call as a taboo becomes commonly conducted by the people. Teyi is defined as a free woman, even she has been married and becomes a wife of Sapardal, and she breaks the rule by having intercourse with Ndara Tuan Kapten SarJubehi. It seems that she wants to take a revenge to Dumilah who is considered nad cheated ner by having romantic attair witn ner master. Sapardal can not do anything. He has failed to become a good husband. This thinking is from his own side. When we look at this phenomenon, again, Teyi proves that she has had a power over a man from her own society. She starts to have a right to consider a man like Sapardal is not at the same level with her. However, in my opinion it will not happen if Sapardal never has the way of thinking. Actually, he has thought that she is great and different from the other woman in his environment before they are married. That makes he has no courage to touch her at their first night. It also makes Teyi feels not being regarding or respecting as a wife. She thinks that Sapardal has no desire toward her, and she thinks that it is better to ask divorce. What a short way of thinking! I found that Teyi has put a wrong way of thinking about what Putri Parasi had taught to her. It seems that she does not consider marriage as a sacral relationship any longer. ‘Love’ relationship has been considered as a ‘real’ relationship when we have passion to have sex with our couple. Is that so simple? That is the way Teyi think about love basically. It is shown also when she does not mind to have sex with her ex-master, Ndara Tuan Kapten SarJubehi, and then she starts to love someone else, Ndara Mas Kus. There is no any guilty feeling. Finally, we can conclude that there are three aspect of postcolonial reading for Gadis Tangsi has been discussed above. First, hybridity appears when Teyi finds herself has involved nd being a part of Putri Parasi’s society, Keraton environment since she has been able to behave and speak like her, so she considers that she is a part of Putri community. While she has that feeling, she still can not avoid other people consideration about her who is only becoming a servant and will not become like them. Second, dominating feeling toward Sapardal comes into her mind. There is dominating-dominated in shifting model between them. It seems a denial for a man who usually considered as the dominating one, while Teyi proves that it can be shifted. Last, ‘Otherness’ theory also emerges in this novel. After having taught to ave attitude and behave like Putri Parasi model, Teyi finally considers herself different with other woman in her society. How to cite Ethnic literature, Papers

Teaching Creationism In Schools Essays - Creationism, Pseudoscience

Teaching Creationism in Schools The issue of teaching creationism in the public schools has long been debated. Over the years many different arguments have been made. First creationists tried to have the teaching of evolution outlawed. This issue went to the Supreme Court in 1968, where in _Epperson v. Arkansas_ the high court ruled against banning the teaching of evolution. Soon after this decision creationists began to call for 'equal time', or the equal treatment of creation theory and evolution theory. When this attempt also failed creationists turned to 'creation science' (Grunes 465). Today the major argument for the teaching of creationism in public schools is that creationism is a scientific theory and thus should be taught alongside evolution. The combatants against creationism being taught in public schools are those who believe creation science is bad science and those who believe it violates the separation of church and state. Supporters of creation science are organizations that are collectively refere d to as the New Christian Right, such as the Institute for Creation Research. On the other hand, those who oppose creation science are usually scientists, educators, and civil liberties organizations (Grunes 466). The majority of those people who desire for creationism to be taught in the public schools cite that it is scientific. They push for the teaching of creation science which is defined as "scientific evidence for creation and the inferences from that evidence" (Tatina 275). The inferences from that evidence are "sudden creation of the universe from nothing, recent formulation of the earth, creation of man and other biological kinds, a worldwide flood", and "the insufficiency of mutation and natural selection in bringing about development of living kinds from a single organism" (Grunes 470). These creation scientists, as they are called, want the teaching of the two scientific theories, evolution and creation science, to be taught side by side. In 1992 a Vermont school district passed a resolution stating that "creation be presented as a viable theory on an equal status with the various theories of evolution" (Scott 12). The main desire is that creation be given the same time as evoluti on to be presented as a possible theory on the beginnings of this universe. Many people feel that creation science is only an attempt to side step the religious issue. Since religious beliefs cannot be taught in public schools the creationists "repackaged the Bible as science" (10). This statement causes one to consider if the Bible is a scientific book. Many creationists would agree that the Bible is the inspired Word of God, and not a scientific book. Yet, creation scientists want us to believe that the Bible is scientific. By comparing creation science to evolution, creation scientists attempt to logically show creation is a science. They draw parallels which attempt to put creation science at the same level as evolution. The definitions of creation science and evolution science in the Arkansas law demonstrate this attempted parallel. The law states, "Creation-science means the scientific evidences for creation and inferences from those scientific evidences" and, "Evolution-science means the scientific evidences for evolution and inferences from those scientific evidences" (Ruse 292-93). There are also those who believe creationism should not be taught because it is bad science. Scientists who have studied the claims of scientific creationism state that it "misstates evolutionary theory, presents erroneous data, and reveals a gross misunderstanding of the nature of science" (Scott 10). For example, creation scientists often use quotes that look as if to challenge evolution, but they are often taken out of context and these quotes from scientific literature actually are questioning the 'how' of evolution (Ruse 289). In _Scientific Creationism_ a quote by Theodosius Dobzhansky is used which makes the reader believe he is questioning evolution (Morris 6). Theodosius Dobzhansky is one of the greatest supporters of evolution. Ruse writes that "philosophically and methodologically the creationists do not act like scientists, and that substantively the creationist's contentions are without scientific merit" (Ruse 290). Ruse also states that "science must be explanatory, tes table, and tentative" (301). Some believe that creation science is "a jumble of half-truths" (In the 17). In the _Epperson v. Arkansas_ decision the argument that creationism is scientific was rejected because of the fact that it did

The Role And Function Of The Mosque In The Muslim Community Essay Example

The Role And Function Of The Mosque In The Muslim Community Essay Example The Role And Function Of The Mosque In The Muslim Community Essay The Role And Function Of The Mosque In The Muslim Community Essay Essay Topic: Fun Home The role of the Mosque in general is to help with family life. All Mosques now run Madrasahs (Mosque schools) for boys and girls. Theyre held on weeknights and Sundays and teach children about Islam, how to read the Quran in Arabic and how Muslims should behave. Children are also taught Urdu and English. There are now many Muslim schools to provide separate educations for males and females. They teach children the National Curriculum in an Islamic style.Central MosqueIn Britain, there are many purpose built Mosques. One of the most important ones is the in London. I will be talking about this Mosque and how it helps with the community. Its one of the largest Mosques in the world. For this reason, some facilities that are provided by this Mosque are quite unique.My Local MosqueIn my local Mosque, they have a radio transmitter, so that the local Muslims can hear whats going on in the Mosque, they can also hear the Adhan being made.Islamic Law CourtThe Mosque is also a place, which is a lso used as an Islamic Law Court for matters which concern Islamic Law. Muslims can gather here and discuss the problems that they face in their daily life.Marriage ceremony (Nikah) and divorce (Talaq)Marriage ceremony (Nikah) and divorce (Talaq) is also often performed in the Central Mosque Of London.Centre for foreign visitorsThe Mosque is also a centre for foreign visitors, travellers far and wide within the U.K. It serves as a treasury for collect ion and distribution of Zakah.The Mosque is also ensuring that the Islamic Laws of heritage can be implemented within the British system. This enables the Muslims in the U.K. to retain their Islamic identity, to remain loyal to their faith and to the Islamic Shariah.Community GatheringsOn Friday, we see the local community filling up the Mosques; this is because they have come to pray Jumuah.Community gatherings are usually held at Mosques, particularly at the time of Eid. Twice a year, when there is a big celebration after the prayers . Such meetings are essential in Britain, where in many places Muslims are still in the minority. These community gatherings give a chance to the Muslim Community to familiarise themselves with one another and bonds the tie of friendship on happy and sad occasions such as Birth, Marriage and Death.MortuaryQuite a few Mosques have facilities for washing and shrouding the dead bodies and to keep the corpses there until the burial is arranged and the Janazah prayer is said. This is also known as a mortuary, for laying out the dead and preparing corpse for burial.How The Mosque Helps With The CommunityThe Mosque is also open for the community to come and see the Imam about personal issues. He will always be there to tackle and problems.The Mosque also tries to bring love, peace and tranquillity into the community. It also tries to give the Muslims a sense of brotherhood and teaches the community that they are all one.Help in the case that a marriage breakdown comes from the two families , the Imam and Muslim Lawyers. The Zakah fund helps families with financial difficulties and many Mosques have a family committee to help Muslim Families that are in trouble.USESThe Prophet did not separate religious life from his normal daily activities. In the open courtyard he entertained visitors, conducted business, and guided the day-to-day affairs of the community. It was the place where believers gathered for communal prayer and to hear his sermons, and it was also used for giving shelter to the poor, homeless and wayfarers, and for caring for the sick.It is important to realize that mosques today, no matter how grand the buildings, are still used to fulfil all these other functions.à ¯Ã‚ ¿Ã‚ ½as schools for learning Arabic and studying the Qur an

Common Family Myths and Stories

Common Family Myths and Stories Nearly every family has a cherished story or two regarding their distant ancestors - one that has been handed down from generation to generation. While some of these stories probably have a lot of truth in them, others are actually more myth than reality. Perhaps its a story that youre connected to Jesse James or a Cherokee princess, or that a town in the old country is named after your ancestors. How can you prove or disprove these family stories? Write Them Down Hidden in the embellishments of your familys story are probably at least a few grains of truth. Ask all of your relatives about the famous legend, and write down everything they tell you - no matter how insignificant it may seem. Compare the different versions, looking for inconsistencies, as they may indicate those parts are less likely to be rooted in fact. Ask for Backup Ask your relatives if they know of any items or records which may help document the family story. It doesnt often happen, but sometimes if the story has been carefully handed down from generation to generation, then other items may have been preserved as well. Consider the Source Is the person telling the story someone who was in a position to have experienced the event first-hand? If not, ask them who they got the story from and attempt to work your way back to the original source. Is this relative known as the storyteller in the family? Often good storytellers are more likely to embellish a story so as to elicit a favorable response. Bone Up on History Spend some time reading about the history of the time, place or person which relates to your familys story or legend. Background historical knowledge may help you prove or disprove the legend. Its unlikely that your great, great Grandfather was a Cherokee, for example, if he lived in Michigan in 1850. Test Your DNA While your genes may not have all the answers, a DNA test may be able to help you prove or disprove a family legend. DNA can help you determine if you descend from a particular ethnic group, your family came from a particular region, or you share a common ancestor with a particular person. Common Genealogy Myths Legends The Three Brothers MythIts always three brothers. Brothers who immigrated to America, and then headed out in different directions. Never more or less than three, and never sisters either. This is one of the favorite of all genealogy legends, and one that very rarely turns out to be true. The Cherokee Indian Princess StoryNative American ancestry is a fairly common family story  and one which may actually turn out to be true. But there really isnt such a thing as a Cherokee princess, and isnt it funny that it is almost never a Navaho, Apache, Sioux or Hopi princess? Our Name Was Changed at Ellis IslandThis is one of the most common myths found in American family history, but it actually almost never happened. Passenger lists were actually created at the port of departure, where the native names were easily understood. Its very likely the family name may have been changed at some point, but it probably didnt happen at Ellis Island. Family Inheritance MythThere are a lot of variations on this popular family story, but very rarely do they turn out to be true. Some of these myths have their roots in the numerous inheritance scams of the nineteenth and early twentieth century, while others may reflect a hope or belief that the family is related to royalty or a famous (rich) family by the same name. Unfortunately, the family inheritance story is often used by scammers to trick people out of their money.

American Attitudes towards Homosexuals Research Paper

American Attitudes towards Homosexuals - Research Paper Example In the traditional sense, the discrimination against these individuals has mostly been based on gender bias and the majority perception of the existence of only two genders – that of the male and female sex. Despite this dominant gender perception, homosexuals have been persistent about their rights and about their place in society. The laws have also been firm on the application of the equal protection of rights and the due process of law, as far as these homosexuals are concerned. As a result, these homosexuals have taken on a more public presence and have become more visible to the general population. In a way, they have made their presence known in almost all aspects of American life. However, even as their public visibility has increased dramatically over the past several decades, prejudicial attitudes against them have remained persistent. This paper shall discuss American attitudes against homosexuals, discussing the minor claim that public visibility of homosexuals has increased. In detail, it shall discuss the ways in which homosexual visibility has increased, more particularly through the media and through the â€Å"Don’t ask, Don’t Tell† military policy. ... Most Americans have become embroiled heavily in the contrasting opinions on homosexuality with some of them favoring the rights of homosexuals to self-promotion and perpetuation, and the rest expressing their outrage for homosexuality based on religious and moral grounds. In general, studies evaluating attitudes against homosexuals yielded negative attitudes against these individuals (Besen and Zickling, p. 251). These results have been seen in studies carried out during the 1980s and 1990s, including large scale reviews and surveys during the 1990s (Besen and Zicklin, p. 251). In recent years however, the attitudes towards homosexuals have improved with many Americans considering a more liberal approach towards civil rights (Besen and Zicklin, p. 251). Many of them have been able to gain some form of social acceptance from the general populace; however, to some extent many of them have persistently encountered these social issues on acceptance from moralists. Various factors have be en considered in explaining these attitudes towards homosexuals. Individuals who have negative attitudes towards homosexuals are usually authoritarian and are very traditional in their views of sex roles and of minority groupings (Besen and Zicklin, p. 251). These attitudes have also been spurred on by health concerns, with the percentage of HIV/AIDS sufferers of a higher rate among gay men. Such health concerns have further fueled the homophobic tendencies against homosexuals. Inasmuch as these negative attitudes towards homosexuals have been unfavorable, legal mandates have established provisions in order to protect the practice of civil rights among these homosexuals. Along with the more liberal ideals which many Americans

IN WHAT WAY CAN OPERATIONAL, FUNCTIONAL, STRATEGIC DESIGN MANAGEMENT Essay

IN WHAT WAY CAN OPERATIONAL, FUNCTIONAL, STRATEGIC DESIGN MANAGEMENT CONTRIBUTE TO THE BUSINESS GROWTH OF Artdinox - Essay Example The feedback will provide the base for the ideation process which will lead to new product development. Then the CEO along with the NPD team can take care of the design finalization. In the context of new products one of the most important pieces of information is the control and monitoring mechanism for the product when it is launched briefly into the market as a part of test launch. Art d'inox does a pilot launch through three to four hundred pieces of the new product and monitors it carefully in terms of control points and then depending upon the conclusion decision to further expand the production or to curtail it is taken. Also, the organization can form collaborations with design institutes of repute; in case of Art d'inox it could easily form alliances with National Institute of Design, one of the premier places of learning in its respective field. This encompasses creation of a design management function in the company. At the strategic level this deals with the incorporation of the design strategy into the basic philosophy and workings of key departments like marketing, communication and innovation departments, i.e. inculcating the deign strategy into the business strategy of the firm. ... Art d'inox's basic objective of turning stainless steel items into lifestyle products with the amalgamation of design and functionality through innovative surface finish and the use of combined materials has adhered to this concept. This leads to the planning stage where procedures and standard for quality are fixed. Art d'inox has a design center with a professional design team which works in tandem with NPD or the new product development team. In Art d'inox's functional structure the CEO leads the design vertical along with the NPD, which designs products after receiving pointers from marketing and sales teams. The finances have to be taken care of in terms of setting up supplier and so Art d'inox being a part of the Jindal Stainless Steel group has timely supply of high quality raw material at reasonable prices. Strategic Design Management This is the capability of the design philosophy to give shape to the organizational objective and transform it according to the vision. At the initiation level the basic strategy is defined and the objectives to be reached in terms of design are also communicated clearly. The very concept of Art d'inox lies in changing the perception about stainless steel utensils and items through extremely creative and functional designs. The CEO is at the helm of designing, who along with the NPD team looks after the various aspects of deign and new product launch. This structure ensures that the top management level is guiding the design team from the top and the philosophy also percolates from top through all the management layers and departments. In Art d'inox the CEO ensures the effective completion of this job. Human resources are extremely important, especially in a design